Business and biodiversity : How to raise the awareness and mobilize corporates employees for biodiversity ?

Companies adopt biodiversity commitments to limit their impacts and contribute to its preservation. But the effectiveness of a biodiversity strategy relies on key players: employees. This pitch proposes means and arguments that can be implemented to involve and incorporate them as direct actors of this strategy. These awareness raising and mobilization techniques of employees in favor of biodiversity will be illustrated by the testimonies of 2 companies that have already implemented this type of action. They will share their journey and the obtained results.